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Music Marketing Strategy

Articles on the strategy of music marketing

Music Marketing Strategy

Musicians Aren't Thinking About In-Bound Links Enough

May 13, 2025

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5 min read

Musicians Aren't Thinking About In-Bound Links Enough

One Of The Most Powerful Considerations Is Overlooked

Jesse Cannon
Jesse Cannon

Music Marketing Strategy

What To Learn From The TikTok Mess

Jan 22, 2025

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5 min read

What To Learn From The TikTok Mess

One Of The Stupidest Incidents In Social Media History Has Lessons To Relearn

Jesse Cannon
Jesse Cannon

Music Marketing Strategy

Lady Gaga Is Doing Something Interesting With "Disease"

Dec 31, 2024

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7 min read

Lady Gaga Is Doing Something Interesting With "Disease"

Minimum Viable Videos Helped Reignite What Could Have Been A Flop

Jesse Cannon
Jesse Cannon

YouTube Videos

+1

How Charli XCX Just Revolutionized Album Rollouts

Nov 12, 2024

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12 min read

How Charli XCX Just Revolutionized Album Rollouts

Let's review the masterclass of the most successful rollout in years.

Jesse Cannon
Jesse Cannon

YouTube Videos

+1

How To Get On The Biggest Editorial Playlists On Spotify

Nov 5, 2024

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10 min read

How To Get On The Biggest Editorial Playlists On Spotify

There's a path so many musicians miss to the playlist the hope to get on

Jesse Cannon
Jesse Cannon

YouTube Videos

+1

Followers No Longer Matter - So What Do You Do?

Oct 29, 2024

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10 min read

Followers No Longer Matter - So What Do You Do?

Now that For You Pages ignore who you follow we need to change how you promote.

Jesse Cannon
Jesse Cannon

YouTube Videos

+1

10 Crucial Steps for a Successful Music  Release Day

Oct 22, 2024

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12 min read

10 Crucial Steps for a Successful Music Release Day

Maximize your song's launch and set it up for algorithmic success

Jesse Cannon
Jesse Cannon

Music Marketing Strategy

How Katy Perry Failed And Charli XCX Won From Reading The Room

Oct 15, 2024

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15 min read

How Katy Perry Failed And Charli XCX Won From Reading The Room

Katy Perry's disastrous album launch traces back to being out of touch.

Jesse Cannon
Jesse Cannon
Music Marketing Trends by Jesse Cannon

Music Marketing Trends by Jesse Cannon

How Musicians REALLY Get Their Music Heard


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