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How Durry Became Recognizable In A Sea Of Bland Indie Bands

Nov 14, 2024

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4 min read

How Durry Became Recognizable In A Sea Of Bland Indie Bands

Standing out in conformist genres can be done very simply.

Jesse Cannon
Jesse Cannon

YouTube Videos

+1

How Charli XCX Just Revolutionized Album Rollouts

Nov 12, 2024

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12 min read

How Charli XCX Just Revolutionized Album Rollouts

Let's review the masterclass of the most successful rollout in years.

Jesse Cannon
Jesse Cannon

Announcements

Music Promotion Is Broken. You Can Help Fix It!

Nov 11, 2024

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4 min read

Music Promotion Is Broken. You Can Help Fix It!

I'm conducting the biggest music listening study of the year and you can help!

Jesse Cannon
Jesse Cannon

Subscribers Only

Gigi Perez's Journey: From TikTok Newcomer to Viral Sensation

Nov 7, 2024

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5 min read

Gigi Perez's Journey: From TikTok Newcomer to Viral Sensation

How Consistency, Vulnerability, and Smart Content Strategy Led to Chart-Topping Success

Jesse Cannon
Jesse Cannon

YouTube Videos

+1

How To Get On The Biggest Editorial Playlists On Spotify

Nov 5, 2024

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10 min read

How To Get On The Biggest Editorial Playlists On Spotify

There's a path so many musicians miss to the playlist the hope to get on

Jesse Cannon
Jesse Cannon

Subscribers Only

How Dasha Danced 'Austin' Into a Massive Viral Country Hit

Oct 31, 2024

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5 min read

How Dasha Danced 'Austin' Into a Massive Viral Country Hit

Going from 140k monthly listeners to 13 million in just WEEKS!

Jesse Cannon
Jesse Cannon

YouTube Videos

+1

Followers No Longer Matter - So What Do You Do?

Oct 29, 2024

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10 min read

Followers No Longer Matter - So What Do You Do?

Now that For You Pages ignore who you follow we need to change how you promote.

Jesse Cannon
Jesse Cannon

Subscribers Only

How Royel Otis Used Simple Content to Explode Their Fanbase

Oct 24, 2024

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7 min read

How Royel Otis Used Simple Content to Explode Their Fanbase

How the Australian indie band went from 5,000 to 9.4 million monthly listeners in just 4 years

Jesse Cannon
Jesse Cannon

YouTube Videos

+1

10 Crucial Steps for a Successful Music  Release Day

Oct 22, 2024

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12 min read

10 Crucial Steps for a Successful Music Release Day

Maximize your song's launch and set it up for algorithmic success

Jesse Cannon
Jesse Cannon

Subscribers Only

How Magdalena Bay Created One Of The Coolest Parts Of The Internet

Oct 17, 2024

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7 min read

How Magdalena Bay Created One Of The Coolest Parts Of The Internet

Few groups have built as unique a fanbase and an online world as cool as them

Jesse Cannon
Jesse Cannon

Music Marketing Strategy

How Katy Perry Failed And Charli XCX Won From Reading The Room

Oct 15, 2024

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15 min read

How Katy Perry Failed And Charli XCX Won From Reading The Room

Katy Perry's disastrous album launch traces back to being out of touch.

Jesse Cannon
Jesse Cannon

Subscribers Only

How Artemas Stole The Biggest Artist In The World's Fanbase

Oct 10, 2024

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8 min read

How Artemas Stole The Biggest Artist In The World's Fanbase

They got a Billion Plays In 6 Months From Targeting An Underserved Fanbase

Jesse Cannon
Jesse Cannon
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Music Marketing Trends by Jesse Cannon

Music Marketing Trends by Jesse Cannon

How Musicians REALLY Get Their Music Heard


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