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Music Marketing StrategyMusic Marketing Strategy
How Katy Perry Failed And Charli XCX Won From Reading The Room

How Katy Perry Failed And Charli XCX Won From Reading The Room

Katy Perry's disastrous album launch traces back to being out of touch.

Jesse Cannon
Jesse Cannon
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How Artemas Stole The Biggest Artist In The World's Fanbase

How Artemas Stole The Biggest Artist In The World's Fanbase

They got a Billion Plays In 6 Months From Targeting An Underserved Fanbase

Jesse Cannon
Jesse Cannon
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How Cheap Music Videos Are Getting 130 Million Views

How Cheap Music Videos Are Getting 130 Million Views

Minimum Viable Videos Are Getting Millions Of Views

Jesse Cannon
Jesse Cannon
How Musicians EASILY Find Their First Fans... and microgenre

How Musicians EASILY Find Their First Fans... and microgenre

It's never been easier to find your first fans than in late 2024

Jesse Cannon
Jesse Cannon
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Destroying The Biggest Music Promotion Myths In 2024

Destroying The Biggest Music Promotion Myths In 2024

The 4 myths musicians believe that destroy their mental health for no reason

Jesse Cannon
Jesse Cannon
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I Shouldn’t Have To Post A TikTok Each Day

I Shouldn’t Have To Post A TikTok Each Day

You don't have to but I will explain why this isn't an unreasonable ask.

Jesse Cannon
Jesse Cannon
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Good Music Does Not Promote Itself

Good Music Does Not Promote Itself

The most tired comment on the Internet is dead wrong.

Jesse Cannon
Jesse Cannon
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10 Music Promotion Tools You Need to Know About

10 Music Promotion Tools You Need to Know About

These make my marketing life immensely easier.

Jesse Cannon
Jesse Cannon
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